How: Add a Media Order page in Inriver where users see all media assets for one or more products in a table. Each product is a row, and its media assets are shown in order across the columns. The product column on the left stays fixed, and the media assets on the right scroll horizontally, so products with many assets are supported.
Reorder: Users drag media assets to a new position, or move them with arrows. Position 1 is the main image. Changes are highlighted with the previous position until saved, and Undo and Redo are available.
Sort with AI: Users describe the order in plain language, for example "Packshots first, then close-ups and lifestyle images, documents last". The result is shown in the table to review before saving, and can be reverted. It can be applied to all products or only the selected ones.
Export and import: Users export the media assets for the products on the screen to a CSV file, change the Sort index numbers, and import the file to apply the new order. The import shows which products will change and lists any rows it could not apply.
Per channel order: Users pick a channel from a dropdown that lists only the channels relevant to the selected products. They can set a separate media order for that channel. Products without a channel-specific order use the default order, and a product can be switched back to the default at any time. AI sorting, export and import also work per channel.
Prototype of what this could look like, see recording for more input of how this could work.
Why: Today the order of media assets for a product is hard to control, especially when you manage many products at once. Different sales channels often need different images first, for example a lifestyle image on a web store, a packshot on a marketplace, and a different selection in a print catalog. Without a way to set this in one place, teams reorder assets product by product or fix the order outside Inriver. The main image decides how a product looks in every channel, so it needs to be easy to get right and to check across products.
For Who: Product managers, merchandisers and content teams who maintain product media. Also customers and partners who publish the same products to several channels and need control over which media assets show first in each.
Impact:
Less time spent reordering media assets, since many products can be handled in one view, with AI or a spreadsheet.
Consistent main images and image order across products.
Channel-specific presentation without duplicating products or media assets.
Bulk changes through export and import, which fits teams that already work in spreadsheets.
Fewer manual corrections after publishing.
Additional context:
A working prototype exists in two iterations. The first covers a single order per product, with reordering, AI sorting, and export and import. The second adds the channel dropdown and per channel order.
The prototype uses sample products and channels, so the real channel list and rules for which products belong to a channel will come from the product.
Open questions for feedback:
How many media assets does a typical product have, and how many channels do you publish to?
Do you need a different media order per channel, or is one order per product enough?
Should documents such as manuals and safety data sheets be ordered together with images or separately?
Do you have separate link types for different types of media assets so order per link type should also be considered?
What would you want to control with AI sorting beyond asset type, for example by file name or by metadata?
What columns do you need in the export file?
Open questions for feedback:
How many media assets does a typical product have, and how many channels do you publish to?
This varies from customer to customer.
The number of assets per product differs across channels: some channels display all assets, while others display only a selection.
For example, a "VR" perspective view requires a set of 8 or 16 images, whereas other sites may use only the main image from that rotation.
The volume of media assets is growing in response to new requirements such as EPDs, certificates and Digital Product Passports (DPP).
In addition, customers continue to expand their online product presentation with new documents and images throughout the lifecycle of their PIM.
Do you need a different media order per channel, or is one order per product enough?
Some customers have requested a different sort order for each channel.
This also challenges the existing "Main Image" functionality.
Should documents such as manuals and safety data sheets be ordered together with images or separately?
Today, we use a "type" field to separate these. For some customers, we also use separate relations in our model, with an extension that sets the correct relation based on the taxonomy field control.
We would therefore recommend keeping them separate in the function.
Do you have separate link types for different types of media assets so order per link type should also be considered?
Yes, if possible (see the answer to the previous question).
What would you want to control with AI sorting beyond asset type, for example by file name or by metadata?
It is important to note that some of our customers use taxonomy and hierarchical metadata to organise their assets on landing sites. Applying the same logic to sorting would therefore make sense.
What columns do you need in the export file?
The ability to select which metadata fields to include.
The option to export the sort order for a specific channel, or a complete overview of the sort order across all channels.
Regards Bo